Creativity in marketing 2023
Why should you use creativity in marketing? The content of any 'advertising' space must grab the attention and involve the consumer otherwise it’s a vain attempt! David Ogilvy once said "What really decides consumers to buy is the content of
Promoting businesses on TikTok insights
Businesses can use TikTok to advertise, just like any other social media platform. Advertising is a great way to attract new audiences and gain new customers. TikTok ads are user-friendly and offer multiple ways to engage audiences. As we have
How to sell more for a higher price
Typically, markets consist of all current and potential buyers. It is assumed that these buyers are financially capable of making the purchase. Companies should never think they are only providing physical products to customers. Competing in today's marketplace requires more
Marketing For Startups
One thing every startup needs today is a community around their brand. Having a huge audience who have come to know your brand, and follow you in one form or another. It could be in the form of sign-ups, email
Short Video Production
As tons of content compete for users' attention, businesses devise new ways to engage their audience and stay relevant in the market. Short video production is a great way to create engaging and informative videos that communicate your message quickly
Corporate identity development
It is not a secret anymore that modern conditions of online business require paying a lot of attention to the visual part of corporate identity Text as a source of information became less popular because it wastes more time for
The importance of communication strategy
A company's communication strategy is the road map used to achieve its commercial goals and turn its product or service into a household name. It is crucial for businesses to have a solid method of internal and external communication. Negative
Trends in Social Media Marketing for 2023
The social media use of men and women between the ages of 15 and 25 was recently analyzed in a survey conducted by Joy Ventures and getWizer (Gen Z). The results of the survey indicated that they preferred YouTube the
What is key visual
Visual guide for business. It's about key visual design, which helps you see how certain elements, corporate colors, or logo visuals will be looking in the advertising company or a website design. Before creating such a design, you need to
What is Creative Strategy
In order for your marketing strategy to produce an effective result, you need to make a creative strategy. It consists of two parts: creative and strategic. The first stage is the teamwork of designers, copywriters, photographers, etc. Each of these
