8 Basic Principles Of Web Design
Successful web design is not about a pretty picture, but about practicality. The main site will always be the user, as he studies the information and makes decisions. Accordingly, you need to create all the conditions for a comfortable stay
A Landing Page Should Convert: 6 Rules for Explosive Growth
When you’ve invested resources in creating a landing page, it is quite natural to expect quick results. After all, we live in a time of expected changes and the policy of "slow development" is suitable only for those who are
Guideline
A guideline is a technical document with a detailed description and rules for using elements of a company's corporate identity. It tells how to put into practice the visual attributes of the brand: logo, colors, fonts. Brandbook, Logobook and Guideline:
Email marketing for small businesses: what is the advantage and how to set it up?
Email marketing is often associated with large and medium-sized businesses that have large client bases and serious budgets. In fact, email newsletters are an affordable and effective communication tool for small companies as well. With moderate investment, they bring a
How to increase your brand visibility online?
According to marketing research, increasing brand visibility has a direct impact on sales growth. Recognition creates a positive perception of the brand, increases customer loyalty and trust. Recognition levels There are three levels of brand awareness: With a hint: when
All you should know about mystery shopping
Introduction Despite the intriguing term, the essence of the mystery shopper is clear: it’s a person who is hired to check the compliance of the company’s work with industry and corporate standards. How to choose the mystery shopper and how
Choosing a marketing agency
So you came to the point when you need to find a reliable partner to promote your business. How to avoid mistakes when choosing a contractor? Let's look at 10 key points to pay attention to while choosing a marketing
Trifold brochures
When it comes to traditional print marketing, people first think of brochures. No matter how popular digital marketing becomes, we can’t deny the importance of printed material. Well-designed booklets and brochures can even turn into collectibles. They are a great
